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JOB OPENING - INFLUENCER STRATEGIST/MARKETING

Key Job Responsibilities:

  • Preparing influencer marketing strategies
  • Negotiating with influencers for delivering campaigns
  • Connecting with influencers of all genre
  • Bringing them on board as content creators
  • Coordinating and collaborating to execute campaigns
  • End to end campaign execution
  • Client interactions
  • Overseeing all other aspects of an influencer marketing campaign
  • Develop and execute influencer marketing strategies and creative campaigns.
  • Identify and build relationships with prominent influencers and thought leaders
  • Attend relevant events for networking and business purposes
  • Develop content ideas and write and curate content
  • Research relevant industry experts, competitors, target audience and users
  • Brainstorm new, creative approaches to influencer campaigns
  • Keep abreast of emerging trends, technologies and influencers
  • Liaising with the marketing team to create and coordinate marketing strategies that work across different channels.

 
Skills Required:

  • As part of digital experience must have specific Blogger / Influencer experience.
  • Highly – Organised and detail-oriented, with a strong ability to manage multiple projects simultaneously in a fast-paced environment.
  • Comfort with data / analytics to effectively evaluate and report on project success and achievement of KPI’s
  • Experience negotiating with outside partners (influencers, celebs, talent, agents, vendors, etc.)
  • Creative thinker who can brainstorm innovative ideas and story tell
  • Comfort in a fast-paced, changing environment that feels like a startup
  • Relationship Management: Ability to cultivate strong partnership relationships.
  • Help identify, contact and manage relationships with influencers and content creator.
  • Provide strategic consultation to social managers and marketing leads around influencer activation and programs for brand campaigns.

 
Minimum Requirements: 2-3 years of Digital Media experience (ideally PR or Influencer marketing agencies, Marketing and / or Social Media-specific experience).

Location: Gurgaon

Educational: BCA/MCA/B.Tech/MBA in IT/Marketing (This can be waived depending upon a candidates’ experience).

 

 

 

 

 

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