JOB OPENING - COPYWRITER (MAINLINE AND SOCIAL/DIGITAL)
- A good understanding of brands/markets in India, current advertising trends, consumer behavior and related sense of the markets to be able to offer solutions (in conjunction with the creative team) to clients.
- Through copy, be able to deliver tangible results to clients/brands and make a difference through exemplary strategy and creative.
- Creative/Out-of-the-Box thinking.
- Discussing the client’s core message and target audience.
- Brainstorming visual and copy ideas with team members of the creative team.
- Excellent command over English language. Expert in writing skills, editing and proofreading abilities. Ability to write concise, attention-grabbing and hard-hitting copy that clearly puts the message across.
- Think ideas and work towards implementing the same.
- Work closely with the Art team on the projects.
- Ability to deliver within short-frames and meet the deadlines.
- Developing creative ideas and concepts, writing print ads, e-mailers, outdoor campaigns etc.
- Should have the creative knack to deliver the best possible quality work.
- Know- how of how to think and execute social media, digital and mainline campaigns.
- Be highly creative and imaginative
- Excellent communication skills – Written and Oral
- Works independently and in teams
- Ability to work under pressure
- Have an eye for detail.
- Have interest in commerce, popular culture and new advertising trends & techniques.
- Ability to collaborate and work across cross functional teams
- Presentation skills – Oral and power point pitch presentations
- Time management is a critical skill and ability to manage multiple proposals concurrently
- Takes ownership, is hands on and has a roll up the sleeves attitude
- Ability to work in a high pressure fast paced environment
- Deep understanding of social media, digital content and communication, brand identity and positioning, to be able to create integrated solutions for clients.
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